Post by Daniel on Aug 11, 2015 7:43:06 GMT -5
Target to Remove Gender-Based Labels
Truth Revolt
8.10.2015
On Friday, retailer Target announced it will remove gender-based labeling in certain departments, including toys, bedding and entertainment. The decision to remove the labeling comes from consumer feedback, according to the retailer.
"As guests have pointed out, in some departments like toys, home or entertainment, suggesting products by gender is unnecessary," reads a statement from Target. "We heard you, and we agree. Right now, our teams are working across the store to identify areas where we can phase out gender-based signage to help strike a better balance."
USA Today reports that "Target plans to remove pink, blue, yellow and green paper on the back of the walls to eliminate references or suggestions based on gender."
The company said Target uses signs and displays to make it easier for guests to navigate the store and shop more efficiently. However, gender-based signs in certain areas was no longer necessary.
"We never want guests or their families to feel frustrated or limited by the way things are presented," the statement said.
continue reading
www.truthrevolt.org/news/target-remove-gender-based-labels
Truth Revolt
8.10.2015
On Friday, retailer Target announced it will remove gender-based labeling in certain departments, including toys, bedding and entertainment. The decision to remove the labeling comes from consumer feedback, according to the retailer.
"As guests have pointed out, in some departments like toys, home or entertainment, suggesting products by gender is unnecessary," reads a statement from Target. "We heard you, and we agree. Right now, our teams are working across the store to identify areas where we can phase out gender-based signage to help strike a better balance."
USA Today reports that "Target plans to remove pink, blue, yellow and green paper on the back of the walls to eliminate references or suggestions based on gender."
The company said Target uses signs and displays to make it easier for guests to navigate the store and shop more efficiently. However, gender-based signs in certain areas was no longer necessary.
"We never want guests or their families to feel frustrated or limited by the way things are presented," the statement said.
continue reading
www.truthrevolt.org/news/target-remove-gender-based-labels
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